- admin@llycommunications.com
- 309 E Water St. Kalamazoo, MI 49007
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Your identity is the foundation of your organization’s marketing. If you don’t know who you are and what you do for people or who exactly you’re talking to, marketing will feel hard and it won’t be effective.
We work with you to develop a custom brand that tells your story. This serves as the foundation of all your communication and marketing efforts. Includes core identity (mission, positioning statement, target audience) and visual identity development.
We work with you to review your existing guiding documents and develop a custom core brand that tells your story. This serves as the foundation of all your communication and marketing efforts.
Brand photo sessions are taken in a studio or at your office by two of our staff photographers. We will work with you beforehand to identify the story you want to tell in your photos and make it come to life through the setting, props, and overall look.
Your website is likely the place where all your marketing efforts point – it needs to grab attention and get people to take the next step! We will work with you to develop a custom website containing all branding and messaging for your business, as well as information about your programs, services, and other important information.
We work with you to identify areas of improvement for your website, including brand alignment, user experience and navigation, and SEO.
We will build a new site or redesign your current site to ensure your unique brand identity and your services are accurately and effectively communicated. The site will deliver a seamless user experience and clear calls to action
We update the SEO on your site to boost your discoverability online.
Your marketing strategy determines how you spend your financial and personnel resources. We base your strategy and tactics on your organization’s goals and what’s working for you, not on the latest internet wisdom or trends.
Need some direction for how to reach your audience, how often to post, and what to say? We will create a strategic plan including where to show up, a content calendar, posting schedule, and prompts specifically designed for you to engage your target audience.
Build your own audience with a simple and effective list-building funnel. We begin by identifying your ideal clients’ problems and creating a PDF lead magnet around the solution you provide. The rest of the funnel is built around this lead magnet, nurturing your ideal client with five follow up emails. All tech setup for this funnel is included, as well as two promotional posts that can be used as social media ads or timeline content.